Since the new webzine was launched online July 2nd, Internet sales of Protégez-Vous subscriptions and single articles have constantly risen.

The number of subscribers rose by 21% in only three months, and now exceeds 23,000 members. As for individual articles purchased on the site, that number has tripled. The effectiveness of the new webzine has also translated into a 45% increase in the average length of visit (surpassing seven minutes) and a 25% increase in the average number of pages consulted.

By calling upon Inpix expertise (strategies, user experience and design) and Absolunet’s collaboration for technical production, Éditions Protégez-Vous has successfully made a host of personalized tools, consultation tools and custom offers available online. This Internet site is both user-friendly and goal-focused:

• More content and exclusive content for the subscribers of the print magazine.
• Tools tailored to all profiles.
• Various ways of accessing content.

Since the first print magazine came out in 1973, Éditions Protégez-vous has been the leading reference in Québec’s consumer information industry.